The day in review

Have your heart medication handy - its thrills-aplenty.

First, the weekly meeting of the Washtenaw Referral Network. You can get to their web site via the link to your left. Its always a good meeting, and I think I've really gelled with the group. Well, I think so anyway; I've no idea what anyone else thinks.

Then off to beautiful Stonebridge for the NetWorks! luncheon hosted by the Ann Arbor Chamber. Saw a lot of people I knew and met a few I hadn't. The featured speaker focused on the topic of LinkedIn. I'm a pretty vocal proponent of networking, and LI is another way to get to know people. Obviously, you get out of it what you put in to it, and everyone's mileage will vary. But - I felt the speaker did a pretty lame job of actually developing a sense of a business reason to join LI. First, and foremost, shouldn't you develop a sense in your audience of the importance of the subject of your talk? Shouldn't you tell them why they should care?

Well, I spoke to a few other attendees afterward, and they were not real impressed either. Its a shame, too. I think that social networking has a lot of potential, but if you can't explain the potential to people who are not invested in the technology, you'll never convince them.